New product development

The FTC can structure and manage new product development programmes for companies, whether that involves modifying existing products or developing new ranges. The services provided for new product development start with concept development, often utilising our test kitchen for qualitative and quantitative prototype product testing, followed by pilot-scale production and process optimisation, packaging, shelf life analysis and sensory evaluation.

Clients can work with technical staff at the FTC or our experts can work alongside staff at a company's site, to ensure that all aspects of new product development are adequately transferred whilst manufacturing scale operations are established.


A review of the case studies of products developed at the centre illustrate how well equipped the FTC team are to assist companies create innovative new products. We regularly review new technologies, innovation awards and trends in new products across Wales and beyond, to encourage our clients to create products with a unique selling point.

Recipe reformulation

With an increasing focus on consumer health, the FTC team are well positioned to re-formulate products such as to reduce their salt, fat and sugar contents. In some cases it is advised to introduce the changes in phases so that consumers slowly adjust their expectations of the product and may not notice any difference. Reformulation trials would be accompanied by sensory analysis, compositional and microbiological testing, whilst also taking into account any guidance or legislative requirements for the type of product.